(Balanced Scorecard) Mandy”s Magic Cleaners manufacturers cleaning products for the restaurant industry, including industrial strength degreasers and dishwasher products. Her products have an average sales price of $40 per litre. The following information relates to her sales for 2011 and 2012.
Litres of cleaner sold
Total manufacturing costs
Number of products
During 2012, Mandy began selling 11 new products. Some of the new products required specialized equipment and she had to invest in new machinery in order to produce these lines. She is concerned that overall manufacturing costs have increased dramatically over 2011 and she is not sure if her investment in the new machinery was worth it. She realizes it may take some time for her new products to gain market share. Overall, Mandy wants to expand her company to be more diverse and offer products that her competitors do not provide.
Identify three measures that you could use to help the company achieve its plans in each of the BSC perspectives.